Business

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  1. Employer Branding for Dummies

    Employer Branding for Dummies

    Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice and expert insight you need to build, scale, and measure a compelling brand. Learn More
    Price INR : Rs 499.00
    ISBN 13 : 9788126567355
  2. Strategies in Biomedical Data Science: Driving Force for Innovation

    Strategies in Biomedical Data Science: Driving Force for Innovation

    Strategies in Biomedical Data Science provides medical professionals with much-needed guidance toward managing the increasing deluge of healthcare data. Learn More
    Price INR : Rs 1,299.00
    ISBN 13 : 9788126567287
  3. Clash of the Generations: Managing the New Workplace Reality

    Clash of the Generations: Managing the New Workplace Reality

    Clash of the Generations explores this new and increasingly common workplace phenomenon, and provides strategies to help managers navigate this ever more complex maze. Learn More
    ISBN 13 : 9788126566945
  4. 9788126566938

    Marketing 4.0: Moving from Traditional to Digital

    Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Learn More
    ISBN 13 : 9788126566938
  5. Organizational Culture and Leadership, 5ed

    Organizational Culture and Leadership, 5ed

    Regarded as one of the most influential management books of all time, Organizational Culture and Leadership transforms the abstract concept of culture into a tool that managers and students can continually use to better shape the dynamics of organization and change. Learn More
    Price INR : Rs 699.00
    ISBN 13 : 9788126566679
  6. Built to Grow: How to deliver accelerated, sustained and profitable business growth

    Built to Grow: How to deliver accelerated, sustained and profitable business growth

    A how-to guide to building high-performing organizations and creating sustainable business growth. Built to Grow takes the reader through their own business-coaching session showing why achieving greatness and growing your business isn't just a coincidence, but an act of purposeful design. Learn More
    Price INR : Rs 499.00
    ISBN 13 : 9788126565849
  7. Brand Admiration: Building a Business People Love

    Brand Admiration: Building A Business People Love

    Brand Admiration provides an integrated perspective on how to make strategic and tactical branding decisions. The myriad real-world examples, using the world's most admired brands, reinforce and make tangible the book's concepts and integrative perspective. Learn More
    Price INR : Rs 499.00
    ISBN 13 : 9788126565856
  8. Eating the Big Fish, 2ed: How Challenger Brands Can Compete Against Brand Leaders

    Eating the Big Fish, 2ed: How Challenger Brands Can Compete Against Brand Leaders

    Eating the Big Fish remains the only and definitive study on how challenger brands succeed in business. It has sold close to 50,000 copies and become enormously influential in the marketplace. Learn More
    ISBN 13 : 9788126565818
  9. Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer

    Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer

    Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Learn More
    ISBN 13 : 9788126565696
  10. 5% More: Making Small Changes to Achieve Extraordinary Results

    5% More: Making Small Changes to Achieve Extraordinary Results

    5% More presents a painless route to change, with results that can last a lifetime. Whether you want to boost your health, wealth, or wisdom, this book reveals a key technique that makes it stick. Learn More
    ISBN 13 : 9788126565726

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