Contemporary Strategy Analysis: Text and Cases, 9ed

Robert M. Grant

ISBN: 9788126579778

776 pages

INR 699

Description

The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.

Preface to Ninth Edition

 

Part I Introduction

1 The Concept of Strategy  

 

Part II The Tools Of Strategy Analysis

2 Goals, Values, and Performance

3 Industry Analysis: The Fundamentals

4 Further Topics in Industry and Competitive Analysis

5 Analyzing Resources and Capabilities

6 Organization Structure and Management Systems: The Fundamentals of Strategy Implementation

 

Part III Business Strategy and The Quest For Competitive Advantage

7 The Sources and Dimensions of Competitive Advantage

8 Industry Evolution and Strategic Change

9 Technology-based Industries and the Management of Innovation

10 Competitive Advantage in Mature Industries

 

Part IV Corporate Strategy

11 Vertical Integration and the Scope of the Firm

12 Global Strategy and the Multinational Corporation

13 Diversification Strategy

14 Implementing Corporate Strategy: Managing the Multi business Firm

15 External Growth Strategies: Mergers, Acquisitions, and Alliances

16 Current Trends in Strategic Management

 

Cases to Accompany Contemporary Strategy Analysis, Ninth Edition

Glossary

Index